• Nayith Díaz

Scherzo of a Team Song

I would like to dedicate a few words to those who make my chores, and I don't mean it a evil way but rather honorific way. I became a leader long time ago, but It wasn't until a couple of months ago that I realised how much I've come from a dream that was just that, a dream.

Scherzo is a movement part of a larger musical composition, in this case: Beethoven's 9th symphony. It was the piece of music that came pre-loaded in the ages of Windows XP back in 2004; I remember when these were the sounds that introduced us to the world of MP3 format and gave birth to a generation of people that grew with internet in its quite early stages.

Few were the tech moguls that had made it back then, we had basically Steve Jobs and certainly Bill Gates, both incredible men who shaped the tech industry around the world, providing us with the means to develop a whole new world on those devices when they were interconnected and working together, we call it internet.

I didn't know that all the learning that I have had the chance to take in would pay off by having the tremendous pleasure of, just like an orchestra director, lead to make sure this movement, part of a larger symphony, does sound like it is intended to sound.

Certainly I am not a musician, but a geek who loves all the pieces that make intricate work and the results provided by such delights, especially when data flows seamlessly and you have a group of extraordinary people helping you make sense of so much that is going on.

Today we produce more data than we can digest or analyse, most of the consumer data is left behind different channels and tools. Trying to have a single-view of a customer is hard and challenging. But as Jobs said, if you have great talent you can't give them orders, you guide them and instruct them which is the best way to go, but you can't tell a great employee how to do the work. That's why you hired them in the first place.

Few are the ones who stand out and make a difference, they love to take risks and aren't afraid of challenges, actually, rather than running from them, they prefer to take a step forward and face it immediately.

As a leader of a group of people who come from varied cultures and ages, my job isn't about directing bur rather nurturing their talent to ensure they can develop their full potential, so that all of us can reach the company goals.

It's easier said than done, but that's when having a leader who loves to be challenged comes in place, because, if there is a call to make, I prefer to impregnate it with some fun and, just like Nick Fury, ask my team of Avengers to assemble and make things happen.

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